Marketing education and the real world and Dynamic marketing in a changing world - spring conference held in New York, April 3-6, 1972 fall conference in Houston, August 20-23, 1972
- Författare
- (Ed. by Boris W. Becker and Helmut Becker.)
- Genre
- Konferenspublikation
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| 1973 | USA, Chicago | 566 sidor. |